Blind Spots Archives | InterQ Research

“Let’s Do Focus Groups!” … Now What?

June 17, 2021

How to Get Around Groupthink in Focus Groups

March 4, 2021

How Market Research Shines A Light On Cognitive Biases, Part 2

January 7, 2021

2021: Market Research Trends (And Why it’s More Important than Ever)

January 4, 2021

How Market Research Shines a Light on Cognitive Biases, Part 1

December 17, 2020

What to Look for When Hiring a Consumer Insights Company

November 17, 2020

Why You Need to be Doing Market Research with Gen Z

October 4, 2019

When do you Use Quantitative Data and When Do You Use Qualitative in UX Testing?

September 18, 2019

Why do Market Research in the Tech Industry?

July 10, 2019

Why Big Data Isn’t Enough for Consumer Research

May 23, 2019

Why Qualitative Market Research is Best Left to the Professionals

January 30, 2019

The Answer to Eliminating Corporate Ego? Market Research

November 8, 2018