Consumer Insights Archives | InterQ Research

How Data Saturation Works in Qualitative Research

January 12, 2024

Should UX Researchers Be Doing Focus Groups?

September 19, 2023

How Relevant Are Focus Groups?

January 14, 2022

How Brené Brown Creates Her Groundbreaking Studies with Qualitative Research

December 7, 2021

The Subtle Differences between Psychographics and Customer Journey Mapping

September 24, 2021

What to Know Before Working with Consumer Insights Agencies

January 26, 2021

What to Look for When Hiring a Consumer Insights Company

November 17, 2020